I am Fred Birchal,
a brazilian artist.
Details are an essential part of my work — even when the result appears minimalist. Our daily lives are shaped by visual references that often go unnoticed, embedded deep in our collective subconscious. In my illustrations, I try to surface these hidden cues and transform them into clear, symbolic forms.
This approach has led to collaborations with clients such as The Academy, eBay, ERSTE Bank, HarperCollins, Cheech and Chong, and Salón del Cine de Barcelona, among others. One such project — a series of illustrated costumes created for The Academy’s Hollywood Costumes exhibition — was honored with a Clio Award in Illustration for Online Advertising and a Communication Arts Illustration Annual Award in 2015.
My work is a search for meaning in form — an attempt to give shape to the invisible.